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SAP + HubSpot Integration

SAP is enterprise resource planning software that runs finance, supply chain, and manufacturing operations for large organizations. Our integration syncs SAP records into HubSpot so revenue and operations teams work from a single, consistent view of accounts, orders, and financials.

  • Property Management
  • Multifamily
  • Single Family Rentals
  • HOA Management

Data Sync Objects

HubSpot Object SAP Object Direction
Companies Business Partners Two-way
Deals Sales Orders Two-way
Custom Objects Invoices External → HubSpot
Custom Objects Products / Materials External → HubSpot

Use Cases

Order-to-Revenue Visibility

Give sales and finance a shared view of orders and invoices without leaving HubSpot.

SAP Sales Order → HubSpot Deal → Revenue Reporting

Account Data Consistency

Keep company and billing data aligned across SAP and HubSpot.

SAP Business Partner → HubSpot Company → Segmentation

Features

  • Company/account sync
  • Sales order sync
  • Invoice data
  • Product/material catalog
  • Bidirectional contact sync
  • Financial reporting in HubSpot

Frequently Asked Questions

  • How does the SAP HubSpot integration work?

    SAP is enterprise ERP software for finance, supply chain, and manufacturing. Our integration brings accounts, orders, and financial records into HubSpot for unified reporting and revenue operations, with bidirectional sync via SAP's standard APIs.

  • What data can I sync between SAP and HubSpot?

    Business Partners to Companies, Sales Orders to Deals, and Invoices and Materials to Custom Objects.

  • Can the integration be customized to our SAP setup?

    Yes. SAP environments vary widely, so we scope each integration to your modules, objects, and business rules.