Karana | HubSpot Products for Integration, CPQ & SFTP

Meet Karana

Extend what HubSpot can do.

Karana is a suite of products built for the processes that become difficult when your systems, data, products, or business rules go beyond standard HubSpot functionality.

Connect complex systems. Configure and price complex products. Exchange data with systems that can't integrate directly.

One product suite, built around the way your business actually works.

Talk to Our Team

Three Products. One Goal.

Solve the complexity that sits outside the standard HubSpot setup.

HubSpot gives businesses a strong foundation for managing the customer journey. But as products, systems, and processes become more complex, teams often reach a point where standard functionality or connectors no longer fit what the business needs.

That's where Karana comes in.

Each Karana product addresses a different type of complexity while keeping HubSpot at the center of the process.

Complex Integrations

Connect HubSpot to the systems your business actually runs on.

When a native connector isn't enough, Karana iPaaS provides the integration layer between HubSpot and the ERP, operational, financial, legacy, cloud, on-prem, or custom systems around it.

Support complex mappings, business logic, data transformations, and one-way or two-way synchronization without forcing your process into a predefined integration.

Karana iPaaS is built for:

Complex system integrations
Custom data mappings and transformations
Two-way synchronization
Legacy and on-prem systems
Near-real-time or scheduled data movement
Complex migrations and high-volume data movement

Explore Karana iPaaS

Complex Configuration & Pricing

Make complex products easier to sell in HubSpot.

Karana CPQ is a Configure, Price, Quote engine built natively for HubSpot for sales teams whose products, pricing, and configuration rules go beyond a standard line item editor.

Guide reps through product configuration, apply pricing and business rules automatically, and build the correct line items for a HubSpot quote without moving the sales process into a separate CPQ platform.

Karana CPQ helps teams manage:

Complex product configurations
Pricing rules, formulas, discounts, and tiers
Product dependencies and configuration logic
Advanced line item management
Pricebooks and price resolution
Quote amendments and configuration changes

Explore Karana CPQ

Secure File-Based Connections

When you can't integrate, connect it.

Not every system has an API. Some legacy, on-prem, and industry-specific systems still depend on scheduled file exchange.

Karana Data Courier securely moves data between HubSpot and systems that can't support a traditional integration, giving businesses another way to keep critical information moving without building a custom connection from scratch.

Karana Data Courier supports:

Scheduled file exchange
Bi-directional data movement
Legacy and non-API systems
CSV and Excel file workflows
Automated imports and exports
Secure credential management and auditability

The current SFTP product supports scheduled file exchange with HubSpot, including HubSpot objects and file-based import/export processes, and emphasizes no new firewall rules, configuration inside HubSpot, audit trails, and native HubSpot APIs.

Explore Karana Data Courier

Start with the problem you're trying to solve.

This is where I think the page can become really useful, rather than simply being three product advertisements.

If you need to...	Start with
Connect HubSpot to an ERP, operational platform, custom application, or other complex system	Karana iPaaS
Configure complex products or pricing before creating a HubSpot quote	Karana CPQ
Exchange data with a system that doesn't have an API or can't support a traditional integration	Karana Data Courier
Apply complex mappings, transformations, or synchronization logic	Karana iPaaS
Automate pricing, configuration rules, or product dependencies	Karana CPQ
Import and export files automatically on a schedule	Karana Data Courier

Not Sure? Talk to Our Team

They're caused by the details:

An ERP with a highly customized data structure
Products with hundreds of possible configurations
Pricing that depends on multiple business rules
A legacy system that can't connect through an API
Data that needs to move between departments and systems
Processes that don't fit neatly into an off-the-shelf solution

Why Karana

Because your business shouldn't have to become simpler for your technology to work.

As companies grow, the hard problems usually aren't caused by one missing feature.

Karana gives businesses another option: extend the technology around the process instead of redesigning the process around the limitations of the technology.

Different problems.
A shared foundation.

Built for HubSpot

Karana is developed around the realities of complex HubSpot environments, from CRM architecture and associations to quoting, APIs, automation, and data movement.

Built for Complexity

Karana addresses the processes that become difficult when standard features, connectors, and workflows reach their limits.

Built to Fit

Your business doesn't have to follow a predefined template. Karana can support the data, logic, and processes your teams actually need.

Backed by Experts

Karana is developed and supported by Unlimited Tech Solutions, a HubSpot Elite Solutions Partner experienced in CRM architecture, integrations, migrations, custom development, automation, and revenue operations.

Technology Built From Real Client Problems

Karana wasn't created in a vacuum.

Karana grew out of the complex problems the Unlimited Tech Solutions team encountered while building and extending HubSpot for real businesses.

When standard functionality couldn't support the process, a connector couldn't handle the integration, or an existing system couldn't communicate with HubSpot, our team needed a better way to solve it.

Those solutions became Karana.

Today, the Karana product suite gives businesses purpose-built technology for some of the most complex parts of their HubSpot environment.

Karana iPaaS

Connect complex systems and keep critical data moving.

Connect HubSpot to ERP, legacy, cloud, on-prem, and custom systems.

Explore iPaaS

Karana CPQ

Configure complex products and pricing inside HubSpot.

Turn complex configuration and pricing rules into a guided sales process.

Explore CPQ

Karana Data Courier

Connect the systems that can't integrate.

Automate secure file exchange between HubSpot and legacy or non-API systems.

Explore Data Courier

Data Flow with Legacy Systems

It’s not uncommon for legacy software to exist outside your tech stack rather than within it. Many legacy systems just aren’t built to integrate, which causes headaches when gathering, storing, and moving data.

When you can’t view all your data in one place and it isn’t flowing from one system to the other, how can you expect to make sound business decisions?

Karana solves this problem by bringing all your data into your CRM or ERP, allowing you to manage integrations between two or more systems, service complex data migration needs, and extend the functionality of your systems with automations.

Integrations

Karana is a platform that allows Unlimited to build and manage integrations between two or more systems, powering both simple and complex integration scenarios, including bi-directional sync on a near real-time or batch based timeframe.

Complex Data Migrations

Karana is a platform that allows Unlimited to service complex data migration needs, for any volume of data from any source to any destination.

Extend Functionality

Karana allows Unlimited to extend the functionality of existing systems by offering automations or integrations where none currently exist.

Do More with Karana

Karana is your one-stop shop for HubSpot custom integrations you won’t find anywhere else. It’s possible to link your legacy systems to your CRM (HubSpot or otherwise), and Karana can help. There are four ways companies can use Karana to streamline business operations, even with legacy systems:

Build and manage integrations between two or more systems, powering both simple and complex integration scenarios, including bi-directional sync on a near real-time or batch-based timeframe.
Service complex data migration needs for any volume of data from any source to any destination
Extend the functionality of existing systems by offering automations or integrations where none currently exist
Connect seamlessly between cloud-based and on-prem systems

Make Unlimited Connections
with Karana

Unlimited Tech Solutions specializes in customized HubSpot integrations, but Karana is also system-agnostic, so you can seamlessly integrate and connect what matters.

Avalara <> HubSpot

Avalara puts a world of transaction tax solutions at your feet.

Coming soon

Epicor <> HubSpot

A managed service that seamlessly connects Epicor with HubSpot.

Coming soon

NetSuite <> HubSpot

Seamless operation between Netsuite and HubSpot tailored to your needs.

Coming soon

Sage 50 <> HubSpot

Integrating HubSpot with Sage helps businesses seeking to optimize their operations & customer engagement.

Coming soon

Sage 100 <> HubSpot

Integrating HubSpot with Sage helps businesses seeking to optimize their operations & customer engagement.

Coming soon

SAP <> HubSpot

Automate your business processes, streamline data flows, & gain deeper insights into customer activities.

Coming soon

SFTP Add-on
for Karana

To support clients constrained by legacy systems, limited ERP capabilities, or offline data exchange models, this add-on provides a managed SFTP endpoint using SFTPCloud.io as part of their Karana subscription. This setup enables secure, scalable, and compliant file-based integration without requiring clients to provision or manage their own infastructure. It also allows Karana to ingest files through a standardized pattern with minimal configuration overhead.

Provisioning & Setup

• Provision dedicated or logically isolated SFTP instances via SFTPCloud.io.

• Assign users and configure folder-level access control

• Apply custom subdomains and static IPs per client where required

Security & Compliance

• Enforce TLS 1.2+ encrypted file transfer and encryption at rest

• Use SSH key-based authentication only

• Configure audit logging, optional webhook or email notifications

• Hosted within infrastructure that is:

• HIPAA-compliant

• ISO/IEC 27001 certified

Karana Integration

• Configure ingestion workflows to monitor SFTP drop zones

• Parse and validate file formats (CSV, JSON, XML)

• Trigger appropriate automation paths within Karana

• Set up archival or cleanup logic to manage storage

Scalability

• SFTPCloud supports growth through tiered plans:

• Up to 30 isolated SFTP instances

• Up to 800 SFTP users

• Up to 4 TB of storage

• Supports both dedicated-instance and multi-tenant (folder-isolated) configurations

• Offers flexibilty for bring-your-own backend storage (e.g., Amazon S3, GCS) to enable future migration or advanced data strategies.

Impact on Integration Project Velocity

Historically, integration timelines have been delayed or complicated due to a dependency on clients to provision, secure, and maintain their own SFTP infrastructure.

In many cases, this introduced:

Security gaps (e.g., lack of key-based authentication, no audit logging)
Inconsistent uptime and firewall challenges
Complex coordination between client IT, compliance, and delivery teams
Project scope uncertainty due to infrastructure readiness dependencies

By centralizing SFTP provisioning:

One of the most common integration roadblocks is removed
Dependency on client-side IT teams for secure file exchange is eliminated
Friction and hesitation around managing infrastructure is reduced
Clients can begin exchanging data with Karana in days, not weeks

This approach significantly accelerates integration timelines and supports faster, more consistent delivery outcomes.

HubSpot Custom Integration Solutions

If you have ever disqualified a customer relationship management (CRM) platform because of your legacy software programs, Karana is the custom integration and data migration solution for your company.

Karana allows you to shed the workload and complexity of app-to-app integration by allowing all your customer information to flow into a single platform. It’s there when you need it, creating alignment between your sales, marketing, and operations teams.

No more data silos. No more manual, time-consuming data entry. Karana will increase productivity and profitability.

Extend what HubSpot can do.

Solve the complexity that sits outside the standard HubSpot setup.

Connect HubSpot to the systems your business actually runs on.