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Keap + HubSpot Integration

Keap (formerly Infusionsoft) is CRM + marketing automation for small business. Our integration connects contacts, tags, campaigns and opportunities with HubSpot, giving revenue teams a single, unified pipeline.

Our Experience

Method:
Alpha/Delta migration with campaign rebuild (Keap / Infusionsoft).
Built: Contacts → Contacts; Tags → Lists; Opportunities → Deals; each Keap campaign recreated as its HubSpot workflow equivalent, with a build guide per campaign; owner/rotation mapping.

In plain terms: We've moved Keap (formerly Infusionsoft) contacts and their tags into HubSpot, turned each tag into a HubSpot list, and rebuilt every Keap campaign as its HubSpot equivalent — documenting each one with a written build guide — so the automations keep running after the move instead of going dark. Because Keap campaigns don't map one-to-one to HubSpot workflows, each is redesigned to do the same job the HubSpot way.
  • CRM
  • Migration & sync
Planning a Keap + HubSpot integration?

Tell us which Keap systems, objects and workflows you need to connect. We'll recommend the right integration architecture, sync direction, and implementation approach.

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Data Sync Objects

HubSpot Object Keap Object Direction
Contacts Contact External → HubSpot
Lists Tags / Segments External → HubSpot
Workflows Campaigns External → HubSpot
Deals Opportunity External → HubSpot

Use Cases

Campaign Migration

Every Keap campaign is rebuilt as its HubSpot equivalent — documented per campaign — so automations keep running the same way after the move.

Keap Campaigns → Rebuilt HubSpot Workflows

Contact & Tag Migration

Contacts and their tags move into HubSpot, with each tag turned into a list, so segmentation carries over intact rather than being rebuilt from scratch.

Keap Contacts & Tags → HubSpot Contacts & Lists

Marketing Continuity

Because Keap doesn't map one-to-one to HubSpot, each automation is redesigned to do the same job the HubSpot way — so nothing goes dark during the switch.

Keap Automations → HubSpot Equivalents

Features

  • Contact migration
  • Tag → list mapping
  • Campaign → workflow rebuild
  • Owner/rotation mapping
  • Build guide per campaign
  • Field-level mapping

Frequently Asked Questions

  • How does the Keap HubSpot integration work?

    Keap (formerly Infusionsoft) is CRM + marketing automation. We migrate contacts, tags and opportunities to HubSpot and rebuild each Keap campaign as its HubSpot workflow equivalent, with a build guide per campaign.

  • What data can I sync between Keap and HubSpot?

    Contacts → Contacts, tags → Lists, opportunities → Deals, and campaigns → rebuilt HubSpot workflows.

  • Can the integration be customized to our Keap setup?

    Yes. Which campaigns to rebuild, tag/list structure and owner mapping are scoped to your Keap account.