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| HubSpot Object | Planhat Object | Direction |
|---|---|---|
| Companies | Company / Account | Two-way |
| Contacts | Contact | Two-way |
| Custom Objects | Health / Usage | External → HubSpot |
| Deals | Renewal / Opportunity | Two-way |
Accounts, contacts and health data stay in sync both ways, so sales and customer success work from one shared view instead of two disconnected tools.
Planhat Accounts & Health ↔ HubSpotHealth scores land on the HubSpot deal and trigger churn-risk workflows, so at-risk renewals get flagged and worked before they lapse.
Planhat Health Scores → HubSpot Deal → Churn-Risk WorkflowsUsage data in HubSpot surfaces accounts that are growing or ready for more, so CS and sales can time upsell and expansion outreach.
Planhat Usage → HubSpot → Expansion SignalsPlanhat is a customer-success platform. We build a two-way integration with HubSpot syncing companies, contacts and success/health data — validated in a sandbox before go-live — so sales and CS work from one view.
Companies ↔ Companies, Contacts ↔ Contacts, health/usage → Custom Objects, and renewals → Deals.
Yes. Which objects/fields sync and health-data mapping are scoped to your Planhat setup.