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| HubSpot Object | eMoney Object | Direction |
|---|---|---|
| Contacts | Client | External → HubSpot |
| Custom Objects | Account / Financial Balance | External → HubSpot |
| Companies | Household | External → HubSpot |
Advisors get a full picture of each client inside HubSpot, with eMoney account and balance data sitting right on the contact record.
eMoney client accounts & balances → HubSpotBecause account values live in HubSpot, you can segment clients by wealth tier and target outreach that actually fits each household.
eMoney account balances → HubSpot → advisor outreach segmentsClient financials update in HubSpot automatically, so advisors stop re-keying data between eMoney and the CRM and spend time on relationships instead.
eMoney → HubSpot (one-way, via Karana)eMoney Advisor is a financial-planning platform. We build a one-way sync from eMoney into HubSpot (via Karana iPaaS) bringing client accounts and financial balances into the CRM for advisor visibility and segmentation, with sensitive-data handling.
Clients → Contacts, households → Companies, and accounts/financial balances → Custom Objects (one-way into HubSpot).
Yes. Which account/balance fields sync and sensitive-data settings are scoped to your eMoney setup.