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DOMO + HubSpot Integration

DOMO is a BI & analytics platform. Our integration connects domos, domo datasets and records with HubSpot, moving data both ways for reporting and automation.

Our Experience

Method:
integration feeding HubSpot data into DOMO for dashboards (optional dataset writeback).
Built: HubSpot data → DOMO datasets for executive dashboards and blended reporting; optional DOMO datasets → HubSpot Custom Objects.

In plain terms: DOMO is a dashboard and analytics platform. We feed HubSpot data into DOMO for executive dashboards and blended reporting, and can push DOMO datasets back into HubSpot — so leadership sees pipeline and revenue alongside other business data.
  • Data & Cloud
  • Middleware
Planning a DOMO + HubSpot integration?

Tell us which DOMO systems, objects and workflows you need to connect. We'll recommend the right integration architecture, sync direction, and implementation approach.

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Data Sync Objects

HubSpot Object DOMO Object Direction
Deals Pipeline & Revenue datasets HubSpot → External
Companies Account datasets HubSpot → External
Custom Objects DOMO dataset (writeback) External → HubSpot

Use Cases

Executive Dashboards

HubSpot pipeline and revenue data feed into DOMO, so leadership gets executive dashboards that combine sales performance with the rest of the business.

HubSpot pipeline/revenue → DOMO dashboards

Blended Reporting

DOMO joins HubSpot data with other sources — finance, ops, product — so you can report on the full picture instead of siloed tools.

HubSpot + other sources → DOMO

Data Back to the CRM

Optionally, DOMO datasets flow back into HubSpot as custom objects, so insights calculated in DOMO are visible right on the record where reps work.

DOMO datasets → HubSpot custom objects

Features

  • HubSpot → DOMO data feed
  • Dashboard/reporting datasets
  • Optional writeback to HubSpot
  • Scheduled sync
  • API integration
  • Blended analytics

Frequently Asked Questions

  • How does the DOMO HubSpot integration work?

    DOMO is a BI and analytics platform. We build an integration that feeds HubSpot data — like pipeline, revenue and account records — into DOMO for executive dashboards and blended reporting, and can optionally write DOMO datasets back into HubSpot so insights show up on the record.

  • What data can I sync between DOMO and HubSpot?

    HubSpot deals, companies and other objects flow into DOMO as datasets, where they can be combined with data from finance, ops or product. If you want insights back in the CRM, DOMO datasets can also be written into HubSpot as custom objects.

  • Can the integration be customized to our DOMO setup?

    Yes. Which datasets flow, how often they refresh and whether you enable writeback into HubSpot are all scoped to your DOMO setup and reporting needs.