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Magento + HubSpot Integration
Magento (Adobe Commerce) is an ecommerce platform. Our integration connects customers, orders, products and order items with HubSpot, so marketing and sales act on real order and customer data.Our Experience
Method: custom integration as part of a quote-to-cash architecture (Magento 2 storefront + back office → HubSpot).
Built: Customers → Contacts; Orders → Deals; Products/Subscriptions → Custom Objects; Order Items → Line Items.
In plain terms: Magento (Adobe Commerce) is an ecommerce platform. We connect its store and order data into HubSpot — usually as part of a larger quote-to-cash setup — so customers become contacts, orders become deals, and products and line items come across to drive the CRM.
- eCommerce
- Orders
Planning a Magento + HubSpot integration?
Tell us which Magento systems, objects and workflows you need to connect. We'll recommend the right integration architecture, sync direction, and implementation approach.
Book a Call
Tell us which Magento systems, objects and workflows you need to connect. We'll recommend the right integration architecture, sync direction, and implementation approach.
Book a Call
Data Sync Objects
| HubSpot Object | Magento Object | Direction |
|---|---|---|
| Contacts | Customer | External → HubSpot |
| Deals | Order | External → HubSpot |
| Custom Objects | Product / Subscription | External → HubSpot |
| Line Items | Order Items | External → HubSpot |
Use Cases
Order-to-Cash
Magento orders flows into HubSpot and on to revenue reporting.
Magento orders → HubSpot deals → revenue reportingCustomer 360
Magento customers flows into HubSpot.
Magento customers → HubSpot contactsOrder-to-Cash
Magento orders flows into HubSpot.
Magento orders → HubSpot Deals (quote-to-cash architecture)Features
- Order → Deal
- Customer sync
- Product/subscription data
- Line items
- Part of quote-to-cash architecture
- Custom API integration
Frequently Asked Questions
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How does the Magento (now Adobe Commerce) HubSpot integration work?
Magento (Adobe Commerce) is an ecommerce platform. We integrate Magento storefront/order data into HubSpot — usually within a broader quote-to-cash architecture that also connects the back office — so orders, customers and products drive the CRM.
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What data can I sync between Magento (now Adobe Commerce) and HubSpot?
Customers → Contacts, Orders → Deals, products/subscriptions and line items → HubSpot objects.
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Can the integration be customized to our Magento (now Adobe Commerce) setup?
Yes. Which storefront/back-office data syncs and the quote-to-cash flow are scoped to your setup.