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Trello + HubSpot Integration

Trello is a Kanban project-management tool. Our integration connects cards, card members and boards with HubSpot, moving data both ways for reporting and automation.

Our Experience

Method:
Export/Import + Alpha/Delta migration; lists mapped to pipeline stages.
Built: Cards → Deals/Tickets; Lists → pipeline stages; board data → Custom Objects; consolidates delivery tooling into HubSpot.

In plain terms: We've moved Trello boards and cards into HubSpot — cards become deals or tickets and lists map to pipeline stages — so work is consolidated into the CRM instead of a separate tool. Card details, owners and history come across too, so nothing is lost and teams manage work right where the customer record lives.
  • Data & Cloud
  • Middleware
Planning a Trello + HubSpot integration?

Tell us which Trello systems, objects and workflows you need to connect. We'll recommend the right integration architecture, sync direction, and implementation approach.

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Data Sync Objects

HubSpot Object Trello Object Direction
Deal / Tickets Card External → HubSpot
Company / Contacts Card members / linked records External → HubSpot
Custom Objects Board / List data External → HubSpot

Use Cases

Consolidation into HubSpot

Trello cards become HubSpot deals or tickets, so work moves into the CRM instead of living in a separate board.

Trello Cards → HubSpot Deals / Tickets

Board-to-Pipeline

Lists map to pipeline stages, so a familiar Trello board becomes a HubSpot pipeline the team already knows how to work.

Trello Lists → HubSpot Pipeline Stages

Work Tied to the Account

Cards carry their details, owners and history and link to the right company or contact, so nothing is lost and work sits on the customer record.

Trello Cards → HubSpot (Details, Owners & Associations)

Features

  • Card → Deal/Ticket migration
  • List → pipeline stage mapping
  • Board data
  • Export/Import + Alpha/Delta
  • Field-level mapping
  • Consolidate tools into HubSpot

Frequently Asked Questions

  • How does the Trello HubSpot integration work?

    Trello is a Kanban PM tool. We migrate its boards, lists and cards into HubSpot — mapping cards to deals or tickets and lists to pipeline stages — via export/import and our Alpha/Delta process, often alongside other source systems.

  • What data can I sync between Trello and HubSpot?

    Cards → Deals/Tickets, lists → pipeline stages, and board data → Custom Objects.

  • Can the integration be customized to our Trello setup?

    Yes. Which boards map to which HubSpot objects/pipelines is scoped to your Trello setup.