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Asana + HubSpot Integration

Asana is a work/project-management platform. Our integration connects tasks, projects and linked records with HubSpot, moving data both ways for reporting and automation.

Our Experience

Method:
migration or mapping into HubSpot Service/Ops Hub (often consolidating delivery tools).
Built: Tasks → Custom Objects/Tickets, Projects → pipelines/Deals; linked records → Companies/Contacts; field-level mapping.

In plain terms: We've brought Asana work into HubSpot — tasks and projects become deals, tickets or custom objects, linked to the right companies and contacts. It's typically part of consolidating delivery tools into HubSpot, so sales, service and delivery all work from one system instead of updating status in a separate tool.
Planning a Asana + HubSpot integration?

Tell us which Asana systems, objects and workflows you need to connect. We'll recommend the right integration architecture, sync direction, and implementation approach.

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Data Sync Objects

HubSpot Object Asana Object Direction
Custom Objects Task External → HubSpot
Deals Project / Task External → HubSpot
Tickets Task External → HubSpot
Company / Contacts linked records External → HubSpot

Use Cases

Consolidation into HubSpot

Tasks and projects become deals, tickets or custom objects in HubSpot, so delivery work moves into the CRM instead of a separate tool.

Asana Tasks & Projects → HubSpot Pipelines

Delivery Visibility

Project and task status surfaces in HubSpot next to the deal or ticket, so sales and service see where delivery stands without opening Asana.

Asana Status → HubSpot Deal / Ticket

Linked to the Account

Asana work is tied to the right companies and contacts, so every project sits on the account it belongs to and nothing floats unattached.

Asana Work → HubSpot Companies & Contacts

Features

  • Task → object migration
  • Project → pipeline mapping
  • Tickets/custom objects
  • Field-level mapping
  • Consolidate tools into HubSpot
  • Reporting in HubSpot

Frequently Asked Questions

  • How does the Asana HubSpot integration work?

    Asana is a work/project-management platform. We migrate or map Asana projects and tasks into HubSpot — as deals, tickets or custom objects — often as part of consolidating delivery tools into HubSpot Service/Ops Hub.

  • What data can I sync between Asana and HubSpot?

    Tasks → Custom Objects/Tickets, projects → pipelines/deals, and linked records → Companies/Contacts.

  • Can the integration be customized to our Asana setup?

    Yes. Which projects/tasks map to which HubSpot objects and pipelines is scoped to your Asana setup.