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MindBody + HubSpot Integration

Mindbody is a booking/membership platform for wellness and fitness. Our integration connects clients, memberships, bookings and sales with HubSpot, bringing patient and client activity into the CRM.

Our Experience

Method:
middleware (Karana) integration for wellness/fitness booking POS; custom objects to model memberships and participant types.
Built: Clients → Contacts; Memberships/Subscriptions and Bookings/Visits → Custom Objects; Sales → Deals.

In plain terms: Mindbody is booking and point-of-sale for wellness and fitness. We connect it to HubSpot through our middleware so clients, memberships and visits appear in the CRM — often using custom objects to model memberships and different participant types (for example child vs. adult).
  • Healthcare
  • Scheduling
Planning a MindBody + HubSpot integration?

Tell us which MindBody systems, objects and workflows you need to connect. We'll recommend the right integration architecture, sync direction, and implementation approach.

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Data Sync Objects

HubSpot Object MindBody Object Direction
Contacts Client External → HubSpot
Custom Objects Membership / Subscription External → HubSpot
Custom Objects Booking / Visit External → HubSpot
Deals Sale External → HubSpot

Use Cases

Membership Visibility

Mindbody memberships flows into HubSpot.

Mindbody memberships → HubSpot

Client 360

Mindbody clients & visits flows into HubSpot.

Mindbody clients & visits → HubSpot

Membership Lifecycle

Mindbody memberships/visits flows into HubSpot and on to retention workflows.

Mindbody memberships/visits → HubSpot → retention workflows

Features

  • Client sync
  • Membership/subscription data
  • Booking/visit tracking
  • Custom objects (e.g. child vs adult)
  • Middleware (Karana)
  • Segmentation

Frequently Asked Questions

  • How does the MindBody HubSpot integration work?

    Mindbody is a booking/membership POS for wellness and fitness. We integrate it into HubSpot via middleware (Karana), bringing clients, memberships and visits in — often with custom objects to model memberships and participant types.

  • What data can I sync between MindBody and HubSpot?

    Clients → Contacts, memberships/subscriptions and bookings → Custom Objects, and sales → Deals.

  • Can the integration be customized to our MindBody setup?

    Yes. Which POS data syncs and how memberships/participants are modelled is scoped to your Mindbody setup.